Basics & Tips

Top Tips for a Better Facebook Business Page

Creating a Facebook business page is something that EVERYONE should make an absolute priority for their business if they have not already. Facebook has around 2.2 billion active users, which is an absolutely huge number.…


What Does GDPR Mean for Your Digital Marketing Efforts?

Lately, it seems that whenever the European Union passes a law regarding the internet, the rest of the world groans. The EU is out of touch. They have made that much clear with Article 13.…


The Viral Potential of Facebook

Operating in a similar vein to sites such as YouTube and MySpace, Facebook provides advertisers and promoters the ability to see their information go “viral.” This means one user becomes a fan and in doing…


Facebook Ad Strategy Secrets

You've done thorough market research, and read all Facebook’s rules and prohibitions… you're all ready to start your Facebook ad campaign. Before you do, however, you may need to stop and consider some little-known factors…


Facebook Ads vs Google Adwords

Using Facebook for advertising is different than Google Adwords. In order to gain a steady and highly targeted traffic stream, you need to know strategies that can pay off in this arena. Facebook is all…


Ugly Facebook Ads

You may have been given quite a few Facebook Ad tips by well-meaning friends or forum members. I just read one tip you should definitely avoid - and that's creating a new Facebook account under…