SIX Golden rules of Pay per click marketing campaign

FEATURED General Tips

What are the pay per click engines?

Pay for the engines, click the name suggests, webmasters have to pay a commission for each click from the search engines. By how much the person bids for a keyword over his competitor website will be placed in the search results.

How do I pay per click search engines work?

For example, if a webmaster bids $ 0.07 in “tennis shoes” of the term. If other webmaster bids more than this, he will stay in first position. If webmaster second bids $ 0.08, then a second goes to the first position. Basically this is like auction procedure for position No. 1.

So what are six golden tips for working with pay per click search engines?

Rule No. 1: Keywords:

Select the keywords carefully so that each keyword reflects its the product. General Keywords bring the general public.

For example, if you are offering optimization services search engine webmasters, ‘search engine’ will be a general keyword for you. “Search engine optimization ‘, etc” good search engine ranking’. will your good target keywords.

Another thing you have to remember is targeting your keywords. As with any geographical locaton specific to your specific product or any language … Some search engines like Google offer this feature to record keywords based on countries and languages.

Rule No. 2: Advertise convincing:

Most of the time pay-per click search engine limits its ad characters and duration. So try to keep the keyword in the ad title and body.

In this way, you get higher click thrus ads in the ATC. This is useful in Google, which determines its position, not only the amount of your offer, but click through ratio. Google editors will not allow use keyword more than once in your ad. It should use your ad space more efficiently.

See the following example-

“Ebay ebook: Every thing about making money on eBay! An easy to follow guide! “

“Ebay ebook that is in a position #1 Clickbank market as a seller. See the proof! “

Certainly no one can say that the second strip of traffic the first announcement.

Try different and see what attracts more traffic for you. Check your spelling and grammar twice before submitting your ad.

Rule No. 3: Do not enter a bidding war

Keep an eye on your return on investment. (ROI) is not so easy resist the temptation to be the number one engine listings pay per click especially for beginners. Always decide how much value is will spend on advertising campaigns. Depending on that divide certain percentage of PPC.

With a reasonable amount of competition you can get good amount of traffic the PPC.

Rule No. 4: Monitor your bid amount

Most people bid once and do not remember it for weeks. Monitor the amount of the offer after accessing their accounts. Do it at least once every 4-7 days.

For example, if you will overture.com and finding some of the keywords, you can find the top positions paying $ 0.87, $ 0.85, or 0.35 per the top three positions. Do not you know will benefit from this? You can get the first position and the second for $ 0.37 and $ 0.36 respectively.

You should always keep an eye on your bidding amount.

Rule No. 5: The landing page

After clicking on the link and come to your site, do not let them locate the product to which you arrived at your site. Directly landing Product page is always a good idea and saves a lot of your visitor time.

RULE 6: Tracking results

Put some source code to the end of the URL. Or submit a different landing page for your product. So people who come to the URL can be tracked through a weblogger good.

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