You might already know that Facebook is limiting the amount of company page content that it shows on most users’ news feeds in favor of more content from their friends. This means that it won’t be as easy as it used to be to reach people organically. So, here are some essential tips and tricks […]
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Facebook offers a wide array of metrics to measure the success of your live and on-demand videos – let’s focus on five that are especially useful, plus how they can help you optimize your live streaming strategy. Peak Live Viewers This is the highest number of viewers who watched the video while it was live. […]
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Most of us know Facebook Live and might have used it for your business and brand recognition by now. But the interesting part is – you can leverage the Facebook Live streaming functionality for your YouTube channel too. Check out a few of our favorite ways to make it work for your channel: Creating Vlogs […]
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Facebook as the world’s largest social media platform, continuously introducing new features that are making this advertising platform more innovative and easy-to-use. And one of those features is ‘Facebook Ads Manager’. As the name suggests, this tool is used to manage your FB ads. Let’s explore how to use ‘Facebook Ads Manager’, step-by-step. Setting Business […]
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Over the years, digital marketing and social media design have transformed the marketing. Social media such as Facebook, Twitter, Pinterest, and YouTube have developed into channels for reaching the masses globally. Video marketing, especially Facebook marketing, is all the rage today. From stories, live videos and 360, there are numerous ways in which video marketing […]
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Facebook Live is the social network’s live-streaming video functionality. It’s available to all Pages and profiles on Facebook for IOS, Android, and the Facebook Mentions app. additionally; live broadcasts can be streamed in Facebook groups and events. Thus this platform offers excellent marketing opportunities to entrepreneurs out there. Facebook offers several tips and best practices […]
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Have you ever noticed that you start seeing ads about certain services or products on Facebook after visiting their websites? That’s called remarketing, and Facebook allows you to easily remarket to your website visitors with the Facebook Pixel, which is nothing but a line of code that you can install on your website to track […]
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You may have been given quite a few Facebook Ad tips by well-meaning friends or forum members. I just read one tip you should definitely avoid – and that’s creating a new Facebook account under a pen name for your business. Let’s take the case of Walter (not his real name, of course.) Walter wanted […]
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Facebook is a social networking site first and foremost. It enables people to connect with individuals they know and those they don’t. The latter is often obtained through niche groups where members share a common interest. From pages dedicated to certain celebrities and books to those that tout a certain political view, the groups to […]
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